Australia Post has teamed up with Bugwolf, a startup that helps companies crowdsource people who beta test their apps and websites. The aim for Australia Post is to iron out customer issues in advance with rapid product releases.
Bugwolf sends in testers who perform tasks like customers.
It uses an on-demand marketplace and SaaS platform which turns the testing process into a game where testers get rewarded for bugs that they find.
With 36,000 employees, Australia Post is burdened with legacy systems and is facing losses of $500 million as the decline in its traditional letter delivery service continues to accelerate. It has recently announced it is shedding 1900 jobs.
At the same time, however, the parcel deliveries have been going gang–busters, driven by online shopping and as a result Australia Post’s products are in demand.
That means the organisation has to sort out spikes and kinks in the system when people access its website.
Other Bugwolf clients include NAB, MLC, Penfolds and Betfair.